Nintendo Develop Games for Smartphones

Nintendo took the Japanese developer DeNA create a new game for smartphones. Nintendo said the games are built for other platforms such as the Nintendo Wii U and 3DS will not be transferred.
The development includes the popular game characters like Super Mario, Zelda, and Pokemon. The two companies also announced plans to launch an online membership service in the fall of 2015 that will provide access to their member account on multiple platforms, including smartphones and PCs.
"Nintendo decision to partner with DeNA is recognition of the importance of the audience gaming applications for the future of business," said the head of gaming research at IHS analyst Piers Harding Rolls, as reported by the BBC on Tuesday (17/3).
According to him, the alliance Nintendo-DeNA fit and offers a number of important synergies for the two companies were no longer the lead in their respective segments. According to data from IHS, last year's game application that is worth 26 billion dollars in consumer spending, but the handheld game consoles accounted for only three percent of the market.
The main challenge of the two companies, he added, knit culture together and harmonize the speed of development and the necessary looping the mobile space, with more patient and systematic approach to content Nintendo products.
"How is the new game cashed can also provide a challenge given the general differences in the models used in retail for Nintendo and through the purchase of applications for DeNA," he added.